Auctions and
Economics

We help wind developers win auctions and show the economic impact of their projects.

We have supported seabed lease and power auctions bids for project developers in Australia, Ireland, Norway, US and UK. We have delivered offshore wind supply chain and economic benefit analysis work in Australia, Azerbaijan, Brazil, Canada, France, India, Ireland, Japan, Norway, the Philippines, Poland, Romania, Taiwan, UK, US, and Vietnam.

We have contributed to 20 supply chain development statements and plans for over 16GW of capacity for UK Contracts for Difference allocation rounds and the ScotWind leasing round.

We have delivered offshore wind workforce and training analyses for developers and enablers in India, Ireland, UK and the US, modelling the occupations and job roles needed by the industry

We pioneered economic benefits modelling of wind energy projects. Our local content, jobs and gross value add (GVA) methodologies have become the industry standard.

 

Our analysis of non-price factors show the wider benefits of wind projects.

We have helped developers evolve their global auction approaches.

We have developed innovative live auction bid modelling tools for use in dynamic clock auctions ‘war rooms’.

Our spatial LCOE mapping tools and expertise inform quantitative competitor analysis.

We have supported governments in developing auction processes to deliver policy objectives. Our work evaluating developer bids for governments means we know how to write a high scoring bid.

We are industry leaders in supply chain development and economic benefit modelling. We bring clarity and realism. Developers and governments rely on our analysis. Our bid support helps developers achieve offshore wind auction success. We understand auction rules and develop bid documents that stand out. Our cost modelling supports decision-making, risk assessment and competitor analysis.

Key people:

Alun Roberts

Eleanor Young

Charlie Boal

Stuart Whittingham

Bid strategy and competitor analysis

Develop winning auction strategies and navigate auction rules

Bid drafting and review

Create winning bid documentation

Jobs, local economic benefit, and non-price factors

Showing the wider benefits from wind investments

Cost of energy

Informing decision-making by understanding competition, risk, and returns

Bid strategy and
competitor analysis

Delivering a competitive edge in auctions

We deliver a competitive edge in seabed lease and power contract auctions. With our support, developers navigate auction rules with confidence and creativity to increase the likelihood of profitable wins.

The auction support we provide develops robust business cases and insights into market dynamics. We guide senior teams in making bid decisions, including deciding not to bid rather than win at the at the wrong price.

Our experts strengthen developer’s in-house bid teams. We bring insight, challenge and creativity. Our understanding of auctions and strategic perspective unlocks opportunities and delivers success.

Bid strategy and competitor analysis case studies

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Carolina auction

Support for North Carolina auction

Developed strategy that qualified client for bidding credits in the NC auction, established bid pricing strategy, established offtake partners, and provided live auction support

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Sørlige Nordsjø II

Sørlige Nordsjø II auction support

Opportunity analysis, independent challenge and collaborative search for business case to differentiate from competitors in Norway’s first auction – rightly resulted in no-bid decision

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Auction excellence

Auction excellence program

With McKinsey, used trends in auction criteria and participation to drive organisational change to ready the team for future price and non-price challenges

Bid drafting
and review

Delivering winning bids

We turn auction challenges into winning opportunities across the globe.

We work with governments to develop auction frameworks, non-price factors and local content rules. We know what it takes for a bid to be successful.

We can undertake bid document suite creation and management for the entire bid or for specific sections. We have a proven record of collaborating with in-house bid teams to define information needs and project manage delivery. We take on the role of editor-in-chief to ensure excellence across all bid documents.

We optimise developer’s bid documents for non-price factors such as supply chain, social impacts, environmental and workforce. We undertake independent mock scoring exercises, feeding back improvements to improve bids. Our innovative thinking and market knowledge delivers proven value.

By optimising bids to navigating auction processes and supporting analysis for price and non-price factors, we help developers succeed.

Bid drafting and review case studies

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Scotwind bid

ScotWind bid support

Supported bid strategy and submission process to maximise the chances of bid success, included full document suite coordination, strategy workshops, and mock scoring exercise

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Multistate cost analysis

Multistate cost analysis

In support of a successful bid into the Massachusetts, we delivered competitor analysis, LCOE modelling, and strategic bid preparation

Jobs, local economic benefits and non-price factors

Independent analysis of project and portfolio benefits

Our jobs, local economic benefits and non-price factors work is globally recognized. Non-price factors such as biodiversity gains, job creation, gross value add, and community benefit play an increasing role in project delivery.

We provide robust and independently evidenced analyses of project benefits so stakeholders understand the true value of projects.

We ensure that proposals are competitive and realistic in both commercial and societal terms. This approach wins community and stakeholder support. .

We analyse job creation and economic impacts at global, national, provincial and community levels. We develop strategies that enhance skills development, local workforce readiness and sustainable opportunities.

Jobs, local economic benefits and non-price factors case studies

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Economic benefit for Australia leasing round

Australia leasing round economic benefit

Quantified the project's contribution to job creation and economic growth at local and national levels. We also calculated avoided carbon emissions, offering a robust foundation for regulatory evaluation.

Cost of energy and financial modelling

Cost advantage insight for projects and products

Our cost data analysis and levelized cost of energy (LCOE) modelling is integral to our work for both the public and private sector.

Our financial modelling helps to optimise bid prices and provides an independent view of IRR.

We provide in-depth insights into wind energy project costs to inform data-driven decisions.

Our project-level analysis identifies competitor cost advantages and disadvantages, giving clients a strategic edge. We challenge and validate internal cost assumptions to improve decision-making.

We deliver spatial LCOE modelling to guide marine spatial planning and site selection exercises, reflecting the impact of timing, finance costs and technology.

Our analysis defines the LCOE impact of innovations, supporting cost reduction across the project life cycle and supply chain.

Cost of energy and financial modelling case studies

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Cost benefits of large wind farms

Cost benefits of large wind farms

Knight Vinke wanted to explore if there are major reductions in levelized cost of energy to be achieved by adopting disruptive approaches to building offshore wind

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US Gulf of Mexico lease auction

US Gulf of Mexico lease auction

Conducted spatial cost modelling, accounting for non-standard site conditions, engaged with local supply chain and gathered market intelligence and competitor insights