Overview
A global energy major engaged us to develop an auction strategy and competitor assessment for the a North Carolina auction for offshore wind. We were able to use our understanding of the North Carolina market and local stakeholders network. We led a team that included Power Advisory (focused on cost of service and regulatory insight) and Auction Technologies (experts in competitive bidding strategies). Together, we delivered a comprehensive advisory package.
This informed strategic decision-making and improved the client’s positioning in the auction.
Key challenges
- Understanding the motivations, financial capability, and likely behaviour of competitors
- Assessing regulatory implications
- Designing a tailored auction strategy
- Accounting for different auction outcomes
Key impact
- Identified and filtered out non-participating bidders in the North Carolina auction
- Analysed regulatory landscape
- Provided scenario planning
- Enabled bidding and signalling strategy adjustments in real-time
- Informed ongoing discussions between potential joint venture partners.
BVGA team

Bruce Valpy

Alex Russell

