Offshore wind market entry strategy

Offshore wind market entry strategy

Overview

A global energy company partnered with us to shape a long-term offshore wind market entry strategy. This was to envision project operations extending to 2075. We applied clear, creative thinking with rigorous analysis and frank, collaborative dialogue. Using a mix of thought experiments, cost modelling, and cross-sector insight, we helped the client develop a strategy.

The offshore wind market entry strategy addressed technology evolution, asset longevity, and supply chain transformation. This work underpinned the client’s ambition to become a major player in the offshore wind sector.

Key challenges

  • Imagining a long-term vision for offshore wind operations
  • Assessing the benefits of increased standardisation
  • Exploring re-powering and life extension
  • Incorporating realistic market and supply chain perspectives
  • Translating strategy into practical frameworks

Key impact

  • Developed detailed cost models
  • Shaped a compelling strategic vision
  • Enabled practical application of the strategy
  • Supported acquisition
  • Creation of spatial cost modelling frameworks
  • Guidance on auction strategy
  • Delivered real-world scenarios

BVGA team

Bruce Valpy

Neil Douglas

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